Public Relations

You will need to read all PPT presentations and some of the handouts you nurse received after mid-semester break, starting with the PPT presentation for lecture 9. stick out below for a list of relevant handouts. lets see how much you remember. _________________________________ 1.What argon the various models of creation dealings campaigns? Their differences and/or similarities? 2.Events, campaigns and programs wee-wee different planning requirements. wherefore? 3.How does unity tailor PR campaigns to key publics? Why is this strategic to the success of the campaign(s)? 4.The Third field and fundraising: a.What ar NGOs? What do we receive round them? b.What is the connection in the midst of corporate citizenship and the Third celestial sphere? 5.Trusts and foundations: a.What are their characteristics? b.Why so many difference categories of trusts and foundations? c.What is the difference between risk management and legal compliance? 6.Direct turn on and letterbox drops: a.Why are they effective fundraising sources? b.The design/look of these materials is truly important. How does sensation achieve the right look? 7.What is the standard the safeguards doorknock appeals as face to face fundraising activities? 8.

Fund development is all about giver relations. point out out more about tangle withor constituency, the quaternity grassroots personalities that reside in a prospective/ occurrent donors mind and the donor pyramid. But dont stuff the Pareto principle! Handout Readings A some test questions are based on material cover in the handouts ! you meet received during the semester. Ensure you read the by-line handouts care plentifuly. I am listing them in the same order as you would have received them: -Johnston & Zawawi (2000), Public Relations: scheme and Practice, Allen & Unwin, The Third Sector and Funding Sources (front page: Meltdown: raw(a) soft world order). afford attention to citizenship section. -ACFID Code (Australian Council for...If you regard to get a full essay, order it on our website: BestEssayCheap.com

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